Standing Out in a Changing Market: A Preview with Colleen Francis

Podcast: CAR WASH Podcasts · CAR WASH Magazine

Opublikowano: 2025-08-20

In this episode, ICA SVP of Growth Kendra Johnson sits down with renowned sales strategist Colleen Francis—President and Founder of Engage Selling Solutions and a featured speaker at ROADMAP 2025, happening November 3–4 in Dallas, Texas. Colleen brings powerful insights into how car wash operators can attract more customers, deliver better experiences, and differentiate themselves in a rapidly evolving market. She explores: Why building trust is more critical than ever as consumers’ confidence in themselves continues to shiftThe changing landscape of competition, from traditional rivals to unexpected disruptorsThe critical difference between selling and helping and the concept of mak...