Just A Cup - Volleybird co-founders Cassandra Toroian and Tracy Thomas | S2E66

Podcast: Just A Cup · Bleav

Opublikowano: 2025-12-04

n this episode of Just A Cup, host Bryan Fetzer talks with Volleybird co-founders Cassandra Toroian and Tracy Thomas about launching a sports-lifestyle brand that actually serves players: curated boxes of premium gear, wellness, and recovery picks—delivered on a simple cadence—across tennis, pickleball, padel, and golf. We dig into product curation, unboxing delight vs. utility, and how community feedback shapes the next drop. The duo also shares how Ruley, the E-Referee uses AI to translate ref-speak into plain English so games keep moving (and friendships stay intact). We hit startup lessons, supply chain sanity, female-founder realities, and why...