Marketing Myths That Just Won’t Die And the Truth That Will Save You

Podcast: Advertising in America · Ryan Chute

Opublikowano: 2025-12-04

Let’s be honest—marketing myths aren’t harmless little white lies. They’re stealthy budget-eaters, reputation-robbers, and strategy-warpers that make good brands do dumb things. In Episode 23 of Advertising in America, Ryan Chute, Chris Torbay, and Mick Torbay pull back the curtain on the most expensive misconceptions in marketing—from chasing perfect attribution to thinking cheap production is a shortcut to success—and lay bare the truth about what actually drives results. They dismantle the dangerous belief that reach beats frequency, expose why DIY media buying rarely works, and explain why excellence isn’t a luxury—it’s...