TheBitCast

Madan Bahal on sustaining growth through turbulence

Podcast: Earned First · Arun Sudhaman

Opublikowano: 2026-01-12

In this episode of the Earned First podcast, Arun Sudhaman speaks with Madan Bahal, co-founder and MD of Adfactors PR, about what it takes to sustain consistent growth in a public relations industry marked by prolonged uncertainty. Reflecting on the pressures facing consultancies, Bahal describes this turbulence as a permanent condition that firms must learn to operate within — a mentality that has helped Adfactors grow to more than $65m in fee income over the past three decades. The conversation also explores why public relations continues to struggle to command value commensurate with its influence, particularly in India. Ba...