How Italian Luxury Brand Golden Goose Determined Its Next Phase of Growth

Podcast: Cold Call · HBR Presents / Brian Kenny

Opublikowano: 2026-01-20

In 2025, Golden Goose, the Italian luxury brand known for its handcrafted, distressed sneakers, was at a turning point. Under CEO Silvio Campara, the company had grown from cult favorite to global player, with $650 million in revenue and a loyal following. What should drive its next phase of growth? Should Golden Goose double down on its signature sneaker business, grow into a full lifestyle label with ready-to-wear and accessories, or expand into new international markets? Harvard Business School Professor Juan Alcacer and entrepreneur Alexandre Daillance discuss their co-authored case, “Golden Goose: Reshaping Luxury,” with host Brian Kenn...