Rob Walling on Building SaaS

Podcast: Elixir Mentor · Jacob Luetzow

Opublikowano: 2026-02-07

In this episode of the Elixir Mentor Podcast, I chat with Rob Walling — serial entrepreneur, author of The SaaS Playbook, founder of MicroConf, co-founder of TinySeed, and the guy who bootstrapped Drip to a successful exit. With over 20 years of experience and investments in 230+ B2B SaaS companies, Rob shares the playbook for building software businesses without venture capital. Rob breaks down his stairstep method of entrepreneurship, explaining why technical founders should start with small wins on existing marketplaces before attempting a standalone SaaS product. We get into the common traps developers fall into — refusing to learn mark...