PODCAST: Clean Alcohol, Label Lookers, & the Alchemy of Tea

Podcast: Enlightened Omnivore Podcast · Steve Sabicer

Opublikowano: 2026-02-11

I keep hearing this phrase: clean alcohol. It shows up in product descriptions, social captions, and I hear it from the soccer moms as I wait in line for my decaf Americano. I wasn’t even sure what people meant by it. Was it a health claim? A vibe? Just a marketing buzzword? So I brought the question to someone who lives right at the center of that conversation: Jennie Ripps, founder and CEO of Owl’s Brew, a ready-to-drink alcoholic beverage company built around tea, botanicals, and transparency. Enlightened Omni...