#102 From Passion-Driven Re-Brand to a Brilliant Product: Fliss Newland's 'Sweet' Story

Podcast: Women's Business · Nicky Denson-Elliott

Opublikowano: 2026-01-26

In this episode, I speak to Fliss Newland, powerhouse young founder of Wild Thingz, a fun and innovative lower sugar sweet brand. We discuss her career transition from working with major retail brands like Mondelez to acquiring and rebranding a 40-year-old vegan sweet business - and the untapped opportunity that exists when taking on a business that already exists! Fliss shares her insights on the challenges of growth and letting go of control, the importance of brand over constant innovation, and the practical challenges of starting and scaling a business. We also delve into topics like the p...