The Definitive Playbook for Choosing Behavioral Health Markets

Podcast: Value Based Care Advisory (VBCA) Podcast · Carenodes

Opublikowano: 2026-04-01

Rate sheets don't tell the whole story. In this episode, Alex Yarijanian breaks down the 8-indicator playbook he uses to evaluate any tele-behavioral health market before committing capital — and names the specific states he'd enter today and why. Most operators default to the biggest states: California, Texas, Florida, New York. But population size alone is one of the weakest predictors of a winning market. The real levers live in parity law enforcement, workforce economics, MCO concentration, and infrastructure readiness. WHAT YOU'LL LEARN Why the biggest states are rarely the best markets for te...