How to Grow Transit Ridership Beyond Pre-Pandemic Levels with Shofi Ull Azum

Podcast: Transit Unplugged · Paul Comfort, SVP Modaxo

Opublikowano: 2026-04-01

This week on Transit Unplugged, we continue our “The Doers” series—highlighting the transit leaders who are not just setting strategy, but delivering results on the ground. Paul Comfort sits down with Shofi Ull Azum, Chief Planning and Development Officer at Cherriots in Salem, Oregon—a mid-size agency achieving something few systems have managed: ridership that exceeds pre-pandemic levels by more than 12%. Shofi shares a tactical, inside look at how his team is turning planning, innovation, and partnerships into measurable growth—and what other agencies can learn from their approach. W...