190_Where Cannabis Brands Struggle in Retail Execution

Podcast: Innovating Cannabis Podcast · The Mary Jane Society

Opublikowano: 2026-04-17

As the cannabis industry faces tighter margins and harder-to-find profits, many businesses are struggling not just to grow, but to survive. This year, operators are shifting focus. Instead of chasing expansion, they are being forced to rethink how they grow and, more importantly, how they operate efficiently. Today, our guest is Matt Morea, co-founder of PrizmGPS, a company focused on what happens after a product hits the shelf. PrizmGPS helps brands bridge the gap between field sales and in-store execution, bringing a more structured, data-driven approach modeled after industries like alcohol. ...