Variety's Dea Lawrence on turning a legacy publication into a cultural brand

Podcast: The Publisher Podcast by Media Voices · Media Voices

Opublikowano: 2026-04-27

In the latest episode of our spring 2026 season of The Publisher Podcast, we're joined by Dea Lawrence, Publisher and Co-President of Variety. Variety has transformed from a B2B pure play to a hybrid business and consumer publication. It still does 70,000 copies a week in print for the industry people who are super keen to see themselves on the cover, but online it reaches millions of passionate entertainment fans. Dea talks about how Variety has weathered the disruption in the entertainment industry itself, the increasing importance of international creators and audiences, and why everything is...