Seattle Growers Market: Lessons from 15 years of cooperative flower marketing with SGM General Manager Carrie Read

Podcast: Growing For Market Podcast · Andrew Mefferd, Katie Kulla, April Parms Jones

Opublikowano: 2026-04-28

One trend we’ve noticed is the growing number of flower farming cooperatives. We think it might be part of local growers banding together to increase market power as the American flower market bounces back from decimation due to the Andean Trade Preference Act, but don’t take it from us. This week we talk with Carrie Read, the General Manager of the Seattle Growers Market (recently rebranded from the Seattle Wholesale Growers Market), which is celebrating 15 years in 2026. We talk with Carrie about how the coop is structured, grower fees, and the digital sales platform they use...