Brielle Tamez-Founder, Era of Influence

Podcast: Melting Pot · Payal Nayar

Opublikowano: 2026-05-07

In this episode of Melting Pot, Payal speaks with marketing strategist and founder of Era of Influence, Brielle Tamez about the evolving creator economy. Brielle shares how her experience in corporate influencer marketing led her to support micro creators, who often have higher engagement despite smaller followings. She explains how success metrics have shifted from follower count to engagement and average views, and highlights the behind-the-scenes role of talent agencies in managing brand deals. The conversation also explores the growing impact of AI, challenges in brand collaborations, and strategies for creators to stand out, such as...