TheBitCast

After firm’s $50M sale, co-founder was done with startups. Then AI pulled him back in.

Podcast: The IBJ Podcast with Mason King · IBJ Media

Opublikowano: 2026-05-26

Santiago Jaramillo has been the subject of – or at least mentioned in – 44 articles in the Indianapolis Business Journal, including several columns he wrote about entrepreneurism. The stories largely appeared between 2013 and 2021, while he was building, running and exiting two Indianapolis-area tech companies. After the second firm, known as Emplify, was acquired for $50 million in 2021, Jaramillo had a severe case of burnout. He went on an extended sabbatical, planning to forego any future forays into founding startups. Then ChatGPT dropped. Suddenly entrepreneurs and executives had widespread access to artificial intelligence tools, and Jaramillo quickly saw their poten...