How He Generated 1 Billion Views | Full Content Strategy Revealed

Opublikowano: 2026-06-15

Sammie Ellard-King built a financial education brand from a personal debt journey and turned it into a media empire, generating 1 billion views in 2025. He cleared £24,000 of debt in 18 months, taught himself everything about money, and turned that obsession into Up The Gains - a business spanning YouTube, Instagram, Facebook, TikTok, a podcast, and a 35,000-strong email list. All built over 5 years. Sammie is now building Gains App, a fintech product co-founded with his operations director, backed by £285,000 in raised capital, and designed to give everyday people an AI-powered financial coach in th...