Your Company Is Probably Telling the Wrong Story with Simon Ostler

Podcast: The Business Development Podcast · Kelly Kennedy

Opublikowano: 2026-06-24

Episode 353 of The Business Development Podcast features Simon Ostler, a former newsroom leader, media strategist, and founder of Simon Ostler Consulting. With more than 20 years of experience in Canadian media, including senior leadership roles at Global News Toronto, Simon spent his career deciding which stories earned attention and which ones were ignored. In this conversation, he explains why most companies do not have a marketing problem, they have a storytelling problem. Kelly and Simon explore why people connect with human experiences, not corporate messaging, and why trust has become one of the most valuable currencies in business...