How podcast advertisers know more about you; and Dolby Atmos comes for podcasting

Podcast: Podnews Weekly Review · James Cridland and Sam Sethi

Opublikowano: 2026-06-26

Send James and Sam a message or voicemail (This uses Buzzsprout's CoHost AI summary. Buzzsprout is our sponsor.) We question whether Netflix can make podcasts work without chasing YouTube’s time-spent game, and we map where premium video fits in a world built on niche audio. We also dig into ad overload, new measurement fights, identity-driven targeting, and why immersive formats like Dolby Atmos could change what “good” sounds like. • Netflix podcast strategy and why profitability beats time spent • Why premium platforms struggle with low-cost creator content • Late-night TV ad clutter as a warning fo...