Let's Talk PR & More Show #124: Matt Price, Empath Insights, on research in PR

Podcast: Let’s Talk PR & More! · Sherry Goldman

Opublikowano: 2026-07-20

Sherry Goldman's guest is Matt Price, founder and president of Empath Insights. Sherry and Matt discuss using research and market research in public relations. Their conversation spans the types of research that can drive PR strategy, tactics, and also evaluation, ways to use various types of research in all phases of public relations, thought leadership and business development, and how to effectively use AI in research. Let’s Talk PR & More!, hosted by Sherry Goldman, president of the award-winning Goldman Communications Group, is an in-depth conversation on a topic or issue related to public relations and/or a...