Beyond "Priceless" // Mastercard's Next Chapter with Jill Kramer

Podcast: The CMO Podcast · vYve & Jim Stengel

Opublikowano: 2026-07-22

Some marketing ideas capture attention for a moment. The very best ones become part of culture. And you could say...that's priceless. Recorded live at the Cannes Lions International Festival of Creativity, Jim sits down with Jill Kramer, Chief Marketing and Communications Officer at Mastercard, to discuss what it's like to lead one of the world's most iconic brands. Mastercard, known globally for its “Priceless” platform and its role at the center of everyday commerce, has spent decades building trust, emotional connection, and cultural relevance across markets. After nearly a decade as Chief Marketing and Commu...