TheBitCast

#88 Grover Sanschagrin - Agave Matchmaker, CRT, Additives, Lawsuits, Police Raids, Agave Syrup

Podcast: The Curious Bartender Podcast · Tristan Stephenson

Opublikowano: 2026-07-27

Grover Sanschagrin is the co-founder, alongside his wife Scarlet, of Agave Matchmaker — the platform, formerly known as Tequila Matchmaker, that has spent over a decade cataloguing how tequila and other agave spirits are actually made. Grover found tequila through Scarlet, who discovered it while working as a journalist in Mexico City, and the pair went on to live in Guadalajara, at the heart of Mexico's tequila region, for eight years, visiting hundreds of distilleries and eventually building an app now used by over 400,000 people to navigate a notoriously opaque category. Grover walks us through how additives — both the legally perm...