TheBitCast

The $30 Million Turnaround That Started With 48 Hours of One on Ones | #650

Podcast: Add To Cart: Australia’s eCommerce Show · Nathan Bush

Opublikowano: 2026-08-02

Beck Williams took the CEO chair at Seed & Sprout in 2022. A business in decline. A warehouse full of bread boxes nobody wanted. And a plan to fix it that started with people, not spreadsheets. If you've followed Australian sustainable retail over the past few years, you've watched Seed & Sprout climb. Beck came up through corporate, with an apprenticeship at GM Holden, a transformation role at Mercedes-Benz and a stint at Thermomix, before joining founder Sophie Kovic in 2022 to lead the turnaround of the Byron Bay brand behind plastic-free lunchware, kitchen and...