#389: "I Was 60 Days From Bankruptcy": How Manifestation, Inner Child Work & One Viral Video Saved Her Company & Rebuilt Her Life with Mayssa Chehata, Founder of BEHAVE

Podcast: Behind Her Empire · Yasmin Nouri

Opublikowano: 2026-08-03

Mayssa Chehata is the founder of BEHAVE Candy, a low-sugar, clean-label candy brand that just landed in nearly 2,000 Target stores nationwide and sold out within the first week. But here's what you might not know. Two years ago, Mayssa was calling her lawyer to ask what bankruptcy would look like. She had left a dream career at the NFL, Uber, Daily Harvest, and SoulCycle to build a candy her diabetic father could finally eat. But after manufacturing failures, two reformulations, and a product she privately didn't believe in, she made the hardest call of her life...