Full Court Press

Podcast: Communication Breakdown · Observatory on Corporate Reputation LLC

Opublikowano: 2026-08-06

In this episode of Communication Breakdown, Steve Dowling and Craig Carroll examine how the WNBA has become the latest battleground in America's broader cultural debate after Indiana Fever player Sophie Cunningham's comments about transgender athletes ignited national controversy. Rather than debating the underlying political issue, the hosts focus on the league's communications challenge, exploring how outside groups can redirect public attention and force organizations into conversations they did not initiate. They introduce concepts like "narrative arbitrage," attention management, and governance infrastructure, offering a thoughtful framework for how organizations can maintain focus when external controversies threaten to redefine their identity. <...