The Long Game of Hotel PR With Melissa Benhaim
Podcast: The Lights On Podcast · Kin Sio
Opublikowano: 2026-08-06
Melissa Benhaim is the Founder of Benhaim Public Relations, a Miami-based consultancy specializing in travel and hospitality PR for independent hotels and tourism brands. Since launching her firm in 2019, she has helped clients earn coverage in outlets such as The New York Times, Business Insider, and Travel + Leisure. Melissa is a three-time Smart PR Best Pitch winner and an HSMAI Adrian Award recipient for a social media campaign that generated a 150x ROI. She began her career in hotel operations at Four Seasons before moving into hospitality PR, giving her a practical approach to helping independent hotels buil...