TheBitCast

A Whisper Away From A Billion: Ken Sadowsky On What's Next

Podcast: Taste Radio · BevNET Inc.

Opublikowano: 2026-08-11

What makes a brand worth betting on? Ken Sadowsky, affectionately known as "The Beverage Whisperer," returns to Taste Radio with a sharp look at where the biggest opportunities — and potential pitfalls — are emerging across the beverage category. A senior advisor at Verlinvest, board director at Vita Coco and Icelandic Glacial, and early-stage investor in several emerging beverage brands, Ken explains why coconut water still has plenty of runway, what founders can learn from playing the long game, and why he believes colostrum could represent the next big functional beverage opportunity. Ken also shares his p...