696: Jamie Left a Nike Exec Job to Bootstrap A Drinkware Brand - Now It's On Track For Seven Figures

Podcast: The Foundr Podcast with Nathan Chan · Foundr Media

Opublikowano: 2026-08-19

Jamie spent over 20 years in corporate America, including a stint as a Nike executive, before a barbecue accident changed everything. Hosting friends and family in Park City after a near-perfect day outdoors, he tripped and sent a tray of drinks flying over everyone. That clumsy moment sparked two ideas at once: a better, genuinely leak-proof product, and a brand built around the outdoor-lifestyle-and-moments-of-pause philosophy he and his wife Michelle wanted to live by. He funded SMMT Outdoor entirely himself, went all in from day one, and spent nearly two years and 50 prototypes getting the product right. In...