Why 90% of SMMAs Fail in 2025 (And the 3 Models That Don't)

Podcast: Build Different · Jake Rivera

Opublikowano: 2026-10-23

90% of social media marketing agencies crash and burn before hitting their first year. Yet a small group of SMMA owners are pulling in $50K-$100K monthly while their competitors fight over $2,000 clients. Jake Rivera breaks down exactly why most agencies fail and reveals the three specific models that are actually printing money in 2025. The old SMMA playbook is dead. Cold email? Blocked. Generic Facebook ads? Expensive and ineffective. Generic social media management? Clients are cutting those budgets first. But the agencies that pivoted to these new models are seeing 3x higher retention rates and charging premium prices that would make...