TheBitCast

#211: Laura Palmer & Jessie Sullivan — How to Market Your Book, from the Founders of Digital-First Publisher Pellerin Books, Finding the Readers Who Will Love Your Book, and Why the Best Book Still Wins

Podcast: London Writers' Salon · Parul Bavishi, Matthew Trinetti

Opublikowano: 2026-09-12

Pellerin Books founders Laura Palmer and Jessie Sullivan on how readers discover books now, where to put your marketing money, and why the quality of the book still decides everything. You'll learn The rule that quietly decides which authors get a publisher’s time, budget and attention.Why the first question about marketing a book is never “how?”How to research your readers and your market without paying for a single tool.The metric that makes an ad campaign look like it is working when nothing is.What a cover and a developmental edit should cost, and th...