Who’s Directing Your Marketing?

Podcast: The Vignette Effect · Raquel Furman

Opublikowano: 2026-09-10

You could do a hundred things to improve your marketing. That doesn’t tell you what you should do. As marketing has become more specialized, it’s gotten easier to hire someone for almost every individual piece of it. That expertise can be incredibly valuable, but someone still needs to understand how all those pieces work together. In this episode of The Vignette Effect, Raquel talks about developing a director-level view of your own business so you can make better decisions about where your time, money, and attention should go. She explains why your...