The Agency Trust Problem: What Bad Firms Don't Want You to Know

Podcast: Humans of Growth: Stories & Strategies Behind Business Growth & Business Development · Aly Hathcock

Opublikowano: 2026-09-10

Most businesses have been burned by at least one agency. And usually, it wasn't fraud. It was selective storytelling. Marketing agency transparency is the real gap between agencies that earn long-term trust and the ones that show up to monthly meetings waving impression counts while revenue sits flat. When clients can't access their own ad platforms, when reports are curated instead of complete, and when agencies say yes to every client idea just to protect the retainer, everyone loses. In this episode of Humans of Growth, Aly Hathcock sits down with Zach Phillips, co-founder of...