#84: Sell the Transformation, Not the Conversation: Danielle Bornowski and Ben Patton's Transformational Guide Story

Podcast: Own Your Impact · Macy Robison

Opublikowano: 2026-09-16

I believe the thing that makes a Transformational Guide so good at the work is the same thing that makes the work so hard to sell. The transformation happens inside a conversation, and if you weren't in the room for it, it is really hard to describe. This week is a first for the show. Instead of one guest I have two, and all three of us share the same primary archetype. Danielle Bornowski is the founder and CEO of DQB Strategies, where she works with business owners on marketing and sales strategy and loves telling her...