The Health Marketing Daily | GLP-1 drugs put $73B in global | Little Spoon Takes Its 'Feeding Platform' | Scientists find the whole grain 'sweet

Podcast: The Health Marketing Daily · Marco & Klara

Opublikowano: 2026-09-23

The Health Marketing Daily — September 23, 2026 In this episode: • A new report quantifies how GLP-1 drug adoption is actively reshaping food spending at scale — with direct implications for how functional and wellness food brands should reposition their portfolios. • Little Spoon's pivot from baby food into kids' vitamins shows how children's nutrition brands are evolving into full supplement platforms — a model European brands should be watching closely. • A landmark review of 87 clinical trials identifies a specific daily serving range where whole grain consumption meaningfully benefits cardiovascular health — giving functional food brands a precise, evidence-based claim to build around. • New research showing over 93,000 visible appearan...