The Elephant in the Room Audit

Podcast: List Building Lifestyle With Igor Kheifets · Igor Kheifets

Opublikowano: 2026-09-24

Great email copy starts with one question: what is your prospect thinking about when nobody's selling them anything? In this episode, Igor shares a mental exercise for getting inside your ideal customer's head, the biggest unspoken suspicion in the online business world, and why addressing it head-on earns you more credibility than any claim ever could. Plus, how to flip the biggest flaw in your offer into a selling point.