EP398: Wrong move: Ignoring customer notifications will cost your brand this Black Friday

Podcast: High Voltage Business Builders Podcast · Neil Twa

Opublikowano: 2026-09-26

If you spend the next 30 minutes listening, your Black Friday customer notification strategy stops being a guess and becomes a data-driven asset. Most sellers panic in November. They scramble to fix broken flows, ignore weak points, and lose margin to chaos. This episode flips that. I break down why sixty percent of shoppers start hunting deals in October, not November. That timeline changes everything about when you stress-test your customer decision touches. I share what I saw in Sinch data this morning and how it maps to real brand growth. We have seen brands in our community scale from thirty...