How Apollo, Citadel, Blackstone, & Bridgewater Built Their Brands

Podcast: Sourcery · Sourcery with Molly O'Shea

Opublikowano: 2026-09-28

Jen Prosek has spent more than two decades helping build and protect the reputations of some of the biggest names in finance. She is the Founder & Managing Partner of Prosek Partners, which works across private markets, asset management, venture capital, banking and technology — representing clients with roughly $70 trillion in combined AUM. We sat down at the New York Stock Exchange to unpack how the most powerful firms and financiers build their brands, what destroys a reputation, how to recover when things go wrong, and why reputation has become even more important in the age of AI...