The Guardian's Liz Wynn on building robust audience relationships

Podcast: The Publisher Podcast by Media Voices · Media Voices

Opublikowano: 2026-09-28

Welcome to the latest season of The Publisher Podcast, bringing you the best of the main stage sessions from The Publisher Summit. This week’s episode features Liz Wynn, Chief Supporter Revenue Officer at The Guardian, interviewed by Craig Llewelyn-Williams, SVP for Customer Strategy at Woodwing. Everyone is feeling the effects of industry headwinds like falling traffic, AI summaries and unreliable social media referrals. The message is clear for those seeking growth: building direct audiences is a top priority. The Guardian has seen heavy investment in apps, newsletters, podcasts and its websites over th...