How Financial Advisors Can Charge Higher Fees

Podcast: Financial Advisor Marketing Podcast · James Pollard

Opublikowano: 2026-09-28

Most advisors think that lower prices are more attractive to their ideal clients. But this actually goes against everything we know about the brain, psychology, and neuroscience. In fact, it's not just true that we value higher priced goods more than lower priced goods, but the same product delivered at two different price points produces two different client experiences. In other words, your clients will value you and your services, have less buyer's remorse, and be more likely to tell their family and friends about you if you charge more! So, listen to to...