Why Most Solopreneurs Are Doing PR Completely Backwards

Podcast: The Life-First Solopreneur · Joe Rando and Carly Ries

Opublikowano: 2026-09-30

Most solopreneurs think PR means getting into Forbes. PR strategist Haley Raymond says that belief is exactly why so much publicity effort goes nowhere. In this episode, Haley joins Carly and Joe to break down what public relations actually looks like for a business of one. She explains why the old "I only want someone with the best contacts" mindset is outdated, why a promise of guaranteed coverage is a red flag, and why your story and strategy now matter more than anyone's rolodex. You will hear the two part question Haley asks every client...