Why Indian Consumption Is Booming Without the Middle Class | Saurabh Mukherjea x Nandita Rajhansa
Podcast: Coffee and Investing with Saurabh Mukherjea · Marcellus Investment Managers
Opublikowano: 2026-09-30
If the middle class isn't spending, who is?Official data says consumption is growing at 7.7% a year, yet FMCG volume growth is just 4–5% and smartphone volumes are shrinking. In this episode of Coffee & Investing, Saurabh Mukherjea and Nandita Rajhansa unpack the three new pillars of Indian consumption:– A booming elite, with Indians filing tax returns of ₹1 crore or more up 7x in 12 years– A middle class borrowing to spend, with household debt excluding mortgages at 32% of GDP– Government cash transfers to women of ₹1.7 lakh crore, now more than the education budgetThey also discuss how Marcellus has rebuilt its portfolios around these...