Apple Blocks The Trade Desk, Whoop's 300K Unit Surprise

Podcast: The Digital Commerce Daily · Marco & Klara

Opublikowano: 2026-10-02

Apple just blocked The Trade Desk from serving ads on Safari — and peak season is weeks away. Plus, Whoop nearly broke its supply chain by growing too fast. In this episode: Apple's latest iOS update is actively blocking The Trade Desk from serving programmatic ads on Safari, cutting off a significant slice of open-web ad inventory for performance marketers heading into peak season. Whoop's pivot from elite athletes to everyday consumers drove 85% membership growth in a single year, but a surprise 300,000-unit holiday order exposed serious demand planning vulnerabilities in its DTC supply chain. A new st...