TheBitCast

Building the Connected Revenue Engine with AI

Podcast: Sales Pipeline Radio · Matt Heinz, Heinz Marketing

Opublikowano: 2026-10-01

This week's show is entitled, "Building the Connected Revenue Engine with AI" and my guest is Kimberly Storin, Chief Marketing Officer, Zoom. Tune in as we discuss... Why Zoom's celebrity-driven ad campaigns work by anchoring humor to product truth, giving the brand permission (as a verb) that most competitors don't have to break through a crowded market. How Revenue OS and the Common Room acquisition aim to solve the real go-to-market gap: not a lack of data or intent signals, but the missing context and action layer to connect, prioritize, and act on them. ...