The Positionless Marketer: How AI Levels the iGaming Playing Field | Ep. 873

Podcast: iGaming Daily · SBC Media

Opublikowano: 2026-10-05

In this episode, Pini Yakuel, CEO of Optimove, discusses how AI and positionless marketing are transforming iGaming. Discover how these innovations enable smaller teams to compete with larger operators and reshape organisational structures. Key Topics The concept of positionless marketing and its originsHow AI accelerates marketing processes and decision-makingRestructuring organizations for AI-driven marketingCase examples of AI enabling smaller operators to competeThe future of AI agents as CRM employees Host: Charlie Horner Guest: Pini Yakuel Producer: Anaya McDonald Editor: Anaya McDonald Learn how Optimove’s Positionless Marketing is cha...