TheBitCast

EP407: FTC alleges Amazon ad auction surcharges bilked brands. What Amazon sellers should audit in Sponsored Products after $291,735.65 in August ads.

Podcast: High Voltage Business Builders Podcast · Neil Twa

Opublikowano: 2026-10-05

Stop guessing where your Amazon ad dollars go. If you spend the next 30 minutes listening, you will know exactly how to find the waste hiding in your Sponsored Products campaigns. Most sellers do not realize how much they lose to auction surcharges. The FTC is now alleging Amazon is surcharging ad auctions. That changes the math for every brand on the platform. I am sharing the exact August numbers from my portfolio to show you the real cost. August ad spend hit two hundred ninety one thousand seven hundred thirty five dollars and sixty five cents. Sales were one million...