Ocado Backs Clean-Label, Vanillin Gets Functional
Podcast: The Health Marketing Daily · Marco & Klara
Opublikowano: 2026-10-13
Ocado is turning clean-label into a retail destination — a direct commercial incentive to reformulate. Plus, vanillin emerges as a functional ingredient and longevity research names a new aging driver. In this episode: Ocado has launched a dedicated 'Simple Ingredients' online aisle, giving brands with minimal, recognisable formulations premium placement on one of Europe's most influential health grocery platforms. Scientists have found that vanillin — vanilla's primary flavour compound — possesses antimicrobial and potentially anti-inflammatory properties, opening an early-stage functional positioning opportunity for natural wellness brands. Researchers identified declining levels of a protein called Menin as a key aging driver...