What's the biggest misconception SEOs have about Google's August 2026 Spam Update?

Podcast: Voices of Search // A Search Engine Optimization (SEO) & Content Marketing Podcast · I Hear Everything

Opublikowano: 2026-10-13

Google's August 2026 Spam Update is being misread as an AI penalty. Kaspar Szymanski, Senior Director at SearchBrothers.com and a former senior member of the Google Search team, brings hands-on experience in search policy and webspam enforcement. He explains why sites using AI are being affected without production method being the trigger: Google flags low-quality sites based on the quality of their output. The discussion separates how content is produced from how it is evaluated. See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.