AI Is Moving Fast. Are Marketers Ready? | Live from the TransUnion Summit with Liz Bacelar

Podcast: The CMO Podcast · vYve & Jim Stengel

Opublikowano: 2026-10-14

Marketers are investing heavily in artificial intelligence, and confidence in its potential is soaring. But are organizations truly ready to turn that investment into meaningful business results? Recorded live at TransUnion’s annual Marketing Summit in Chicago, Jim sits down with Liz Bacelar, a technology and innovation leader whose career has taken her from Emmy-nominated journalism and entrepreneurship to senior roles at global brands including The Estée Lauder Companies and Under Armour. Inspired by new research from TransUnion on the AI Confidence-Readiness Paradox, Jim and Liz explore the growing gap between marketers' enthusiasm for AI...