The Varosity AI GTM Report — Oct 15: OpenAI's ChatGPT Ad Business Triples to 60,000 Advertisers

Podcast: The Varosity AI GTM Report · Varosity.ai

Opublikowano: 2026-10-16

Thursday, October 15, 2026. OpenAI's ad business stopped being an experiment: the number of advertisers inside ChatGPT roughly tripled in six weeks to about 60,000, with business-software clicks going for roughly $5 against $30–$50 on Google. The FTC sent 50-plus-page civil investigative demands to both OpenAI and Anthropic — and asked for marketing materials alongside incident logs. A cloned voice and a WhatsApp message took €95 million out of Intesa Sanpaolo's private bank. OpenAI shipped 13 new voices in GPT-Live-1.1 a day after xAI's Grok Voice 3.0 topped the speech-to-speech index. Validity put email deliverability intelligence inside Claude and ChatGPT over MCP. And Anthropic told investors it did $16.8 billio...