Executive Briefing: Sunday 18 October

Podcast: Pure Intel Executive Briefing · Business Intel

Opublikowano: 2026-10-17

Executive summary Amazon's advertising division is significantly outperforming its core retail business, signalling a key shift in its revenue streams. Meanwhile, AI tools are proving highly effective in boosting customer retention for online gaming platforms, highlighting a valuable application beyond acquisition. New platforms are also emerging to help organisations manage the costs and policy compliance of their AI implementations. Finally, brands are launching creative experiential campaigns, like Lovehoney's 'DND' getaways, to engage consumers by addressing digital over-reliance. Amazon's advertising arm outpaces retail growth Amazon's advertising business has demonstrated significant...