THG Raises Forecast, Barebells Goes Candy, BelliWelli Hits Walmart

Podcast: The Health Marketing Daily · Marco & Klara

Opublikowano: 2026-10-18

Myprotein is lifting THG's entire earnings outlook, BelliWelli is taking gut health to Walmart at scale, and new research is putting recovery supplement claims under the microscope — three category-defining moves marketers need to understand today. In this episode: THG upgraded its full-year earnings guidance after its sports nutrition division — home to Myprotein — delivered a stronger-than-expected performance, outpacing headwinds hitting the broader wellness retail market. BelliWelli secured dedicated endcap placements across Walmart, marking a major shift for the gut health category from specialty and DTC channels into mainstream mass retail. New research published by Science Daily found that w...